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Why Choose Us

Why Invest in Imroz Biryani

Proven Product

A signature dum biryani recipe perfected over 6+ years with a loyal and growing customer base across Lucknow.

High Demand Market

Biryani is India's most-ordered food online. A Rs. 15,000 Cr+ category growing at 15% annually with no signs of slowing.

Strong Brand Identity

Biryani is India's most-ordered food online. A Rs. 15,000 Cr+ category growing at 15% annually with no signs of slowing.

Full Franchise Support

Training, kitchen setup guidance, vendor sourcing, marketing materials, and ongoing operational support — we walk with you.

Quick ROI

Low overhead model with high repeat customer frequency. Most partners recover initial investment within 12–18 months.

Centralised Supply Chain

Standardised spice blends and key ingredients supplied centrally, ensuring consistent taste at every outlet.

Space Planning

Area Requirements

MODELMIN AREAIDEAL AREA
Kiosk / Counter150 sq ft250 sq ft
Dine-In Outlet400 sq ft600 sq ft
Cloud Kitchen200 sq ft300 sq ft
Master Franchise800 sq ft1200 sq ft

What You Get

Franchise Benefits

Brand Licence

Exclusive right to use the Imroz Biryani name, logo, and trade dress in your territory.

Recipe & SOP

Complete dum biryani recipe, cooking SOPs, and a detailed operations manual.

Training

On-site kitchen training for you and your team from our head chef and operations team

Marketing Support

Launch campaign assets, social media templates, and ongoing brand campaign inclusion.

Supply Chain

Centralised spice blends and packaging sourced and delivered to your outlet at standard rates.

Dedicated Support

A personal account manager accessible 6 days a week for operational and business queries.

Tech & POS

Access to our POS system, digital menu, and Zomato / Swiggy account setup assistance.

Territory Rights

Protected territory to ensure no competing Imroz Biryani outlet within your defined zone.

Franchise Application Form

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